TIKTOK MARDI GRAS 2022
TIKTOK MARDI GRAS 2022
THE BRIEF:
We worked collaboratively with Fourth Wall (Event Production) to position TikTok as a leading entertainment and media platform to the LGBTIQ+ community during the 2022 Sydney Mardi Gras Fair Day and Parade.
We intentionally wove their messaging of “United We Shine” into every touch point…from the stage performance with Wafia, to the costuming, the props and the choreography.
FBC scope:
Creative Direction
Creative Production
Custom Costuming
Styling, hair and makeup
Choreography
Entertainment Curation
Credits
Creative Director: Fernando Barraza
Client: TikTok Australia
Event: Sydney Mardi Gras
Production: Fourth Wall
Choreography: Leah Howard
Glam: The Makeup Wardrobe
Uni-form Print/design: Nixi Killick
Wafia, dancers, drag queen costume designer: Adriana Demichelis
Fabric Printing: Mereton Textiles
Uni-form makers: Avanti Corporate Wear, The Art of stiches Mabuzi branding
Costume makers Ashley Swift, House of Priscilla Omglmt.design, The Costume Room
Custom earrings Maine and Mara
Performance by Wafia
Dancers The Art of disco, Rosa Agius, Xuan lee, Shyan Andrews
Drag Queens Tomi, styled by Esther, Callum Smit, The Peaches Rose, Kita Mean, Carla from bankstown
